Mirror · The ACI 55

August 2026 Edition

Measured July 24, 2026 · Rubric V3.0 · Mirror, by Daniels AI Design Studio
Open-door criterion: every brand's discovery data is independently verifiable from production.
This is a banded dataset, presented by category — not a 1‑to‑55 ranking. With 44 of 55 brands sharing an ACS with at least one other, and AEO producing only a handful of distinct values (the three no‑transport rubric lines are excluded), a fine ranking would claim a precision the instrument does not have. Read this as bands and category standing, not photo‑finish rank. Brands marked est. carry at least one engine whose range did not fully collapse — an honest estimate, not a determined value.
AEO · GEO · SEO are the three read engines — agents crawl and cite a brand's content. There is a fourth: MCP, the call engine, where agents don't read a brand, they invoke it. It's reported alongside the ACS, never folded in. See where the 55 stand on it — The Fourth Engine →
Brands
55
Avg ACS
66
Avg AEO
32
Avg GEO
82
Avg SEO
86
Carry an estimate
49
Above Average: 30Average: 25

Technology / Consumer Electronics

5 brands · category avg 78
Apple est. apple.com
86 Above Average
AEO
66
GEO
100
SEO
93
Live Citation 2/2
Microsoft est. microsoft.com
85 Above Average
AEO
66
GEO
90
SEO
100
Live Citation 3/3
Dell est. dell.com
84 Above Average
AEO
78
GEO
83
SEO
93
Live Citation 1/1
Samsung est. samsung.com
76 Above Average
AEO
41
GEO
95
SEO
93
Live Citation 2/2
Google est. google.com
59 Average
AEO
20
GEO
83
SEO
76
Live Citation 3/3

Fashion & Apparel

5 brands · category avg 72
Columbia est. columbia.com
73 Above Average
AEO
78
GEO
66
SEO
76
Live Citation 0/2
Reformation est. reformation.com
73 Above Average
AEO
41
GEO
83
SEO
100
Live Citation 2/2
Everlane est. everlane.com
71 Above Average
AEO
41
GEO
83
SEO
93
Live Citation 3/3
Gap est. gap.com
71 Above Average
AEO
41
GEO
83
SEO
93
Live Citation 2/3
Michael Kors est. michaelkors.com
71 Above Average
AEO
41
GEO
83
SEO
93
Live Citation 1/3

Ski & Mountain

6 brands · category avg 68
Rossignol est. rossignol.com
80 Above Average
AEO
66
GEO
83
SEO
93
Live Citation 2/2
Stöckli stoeckli.com
76 Above Average
AEO
41
GEO
90
SEO
100
Live Citation 2/3
Vail Resorts est. vailresorts.com
74 Above Average
AEO
41
GEO
90
SEO
93
Live Citation 1/2
Burton est. burton.com
67 Above Average
AEO
41
GEO
72
SEO
93
Live Citation 1/2
Spruce Peak est. sprucepeak.com
57 Average
AEO
41
GEO
41
SEO
93
Live Citation 3/3
Alterra Mountain Co. est. alterramtnco.com
51 Average
AEO
0
GEO
66
SEO
93
Live Citation 3/3

Fintech & Consumer Finance

5 brands · category avg 67
Stripe stripe.com
89 Above Average
AEO
78
GEO
90
SEO
100
Live Citation 2/2
Intuit est. intuit.com
71 Above Average
AEO
41
GEO
89
SEO
84
Live Citation 1/2
PayPal est. paypal.com
71 Above Average
AEO
41
GEO
83
SEO
93
Live Citation 2/3
Robinhood est. robinhood.com
55 Average
AEO
20
GEO
72
SEO
76
Live Citation 2/3
Chase est. chase.com
48 Average
AEO
20
GEO
53
SEO
76
Live Citation 3/3

Online Gaming & Platforms

5 brands · category avg 67
Nintendo est. nintendo.com
76 Above Average
AEO
41
GEO
95
SEO
93
Live Citation 3/3
Electronic Arts est. ea.com
71 Above Average
AEO
41
GEO
83
SEO
93
Live Citation 2/3
PlayStation est. playstation.com
71 Above Average
AEO
41
GEO
83
SEO
93
Live Citation 3/3
Xbox est. xbox.com
59 Average
AEO
20
GEO
83
SEO
76
Live Citation 3/3
Roblox est. roblox.com
56 Average
AEO
0
GEO
95
SEO
76
Live Citation 2/2

Retail & E-commerce

6 brands · category avg 65
IKEA est. ikea.com
76 Above Average
AEO
41
GEO
95
SEO
93
Live Citation 3/3
Walmart walmart.com
76 Above Average
AEO
41
GEO
90
SEO
100
Live Citation 3/3
Target est. target.com
67 Above Average
AEO
41
GEO
72
SEO
93
Live Citation 3/3
eBay est. ebay.com
61 Average
AEO
20
GEO
90
SEO
76
Live Citation 3/3
Best Buy est. bestbuy.com
59 Average
AEO
20
GEO
83
SEO
76
Live Citation 3/3
Amazon est. amazon.com
48 Average
AEO
20
GEO
53
SEO
76
Live Citation 3/3

Sporting Equipment (indoor & outdoor)

5 brands · category avg 65
Under Armour est. underarmour.com
76 Above Average
AEO
41
GEO
95
SEO
93
Live Citation 2/2
Nike est. nike.com
74 Above Average
AEO
41
GEO
90
SEO
93
Live Citation 2/3
Puma est. puma.com
67 Above Average
AEO
41
GEO
72
SEO
93
Live Citation 2/3 measured
Arc'teryx est. arcteryx.com
54 Average
AEO
0
GEO
90
SEO
76
Live Citation 2/2 partial
Peloton est. onepeloton.com
52 Average
AEO
0
GEO
83
SEO
76
Live Citation 3/3 measured

Beauty & Personal Care

5 brands · category avg 61
CeraVe est. cerave.com
71 Above Average
AEO
41
GEO
83
SEO
93
Live Citation 3/3
L'Oréal est. loreal.com
71 Above Average
AEO
41
GEO
83
SEO
93
Live Citation 1/2
e.l.f. Beauty elfcosmetics.com
63 Average
AEO
41
GEO
66
SEO
84
Live Citation 1/3
Ulta Beauty ulta.com
53 Average
AEO
0
GEO
78
SEO
84
Live Citation 3/3
Glossier est. glossier.com
49 Average
AEO
0
GEO
83
SEO
68
Live Citation 3/3

Restaurants & QSR

4 brands · category avg 60
McDonald's est. mcdonalds.com
68 Above Average
AEO
42
GEO
95
SEO
68
Live Citation 3/3
Domino's est. dominos.com
59 Average
AEO
20
GEO
83
SEO
76
Live Citation 3/3
Starbucks est. starbucks.com
59 Average
AEO
20
GEO
83
SEO
76
Live Citation 3/3
Chipotle est. chipotle.com
54 Average
AEO
20
GEO
83
SEO
59
Live Citation 3/3

Media & Streaming

3 brands · category avg 60
Netflix est. netflix.com
61 Average
AEO
20
GEO
90
SEO
76
Live Citation 2/3
Spotify est. spotify.com
61 Average
AEO
20
GEO
90
SEO
76
Live Citation 3/3
Disney+ est. disneyplus.com
59 Average
AEO
20
GEO
83
SEO
76
Live Citation 3/3

Autos & Trucks

6 brands · category avg 59
Subaru est. subaru.com
80 Above Average
AEO
66
GEO
83
SEO
93
Live Citation 2/3
Mercedes-Benz est. mbusa.com
71 Above Average
AEO
41
GEO
83
SEO
93
Live Citation 3/3
Ford ford.com
53 Average
AEO
0
GEO
78
SEO
84
Live Citation 2/2
Rivian est. rivian.com
52 Average
AEO
0
GEO
83
SEO
76
Live Citation 2/3
Hyundai est. hyundaiusa.com
48 Average
AEO
0
GEO
72
SEO
76
Live Citation 1/2
Toyota est. toyota.com
48 Average
AEO
0
GEO
72
SEO
76
Live Citation 2/2
The Call Engine · Reported alongside the Index

The Fourth Engine — an MCP Report

The Index above is the citing cut — the three read engines (AEO · GEO · SEO). This is the calling cut: whether an AI agent can invoke each brand directly via a Model Context Protocol server. Same 55 brands, the fourth engine — reported alongside the ACS, never folded in.

3
of 55 callable by agents
52
not yet callable — the wall of zeros
The only three on it
Peloton 60 · live endpoint
PayPal 40 · registry  ·  Stripe 40 · registry
Read the full Fourth Engine report →